Get out of your own way, already! Watch Tanya Geisler at Tedx – one incredible woman. In the words of Stuart Smalley, “I’m Good Enough, I’m Smart Enough, and Doggone It, People Like Me!”
“I can’t give you a surefire formula for success, but I can give you a formula for failure: try to please everybody all the time.” – Herbert Bayard Swope, American editor and journalist; first recipient of the Pulitzer Prize
And this, ladies and gentlemen is the truth. There will be clients that want the world from you. Once they get the world – they’ll want the sun… and the moon. And the truth is that you’ll want to provide it for them to your own detriment and to the detriment of your other clients. There will always be someone that you just can’t please no matter the hours you spend with/for them, no matter the effort put forth, no matter the amount of sleep lost. Now there will be two possible outcomes. Outcome #1 – You continue trying to please said client, suffer inordinate amounts of stress, possibly lose other (quality) clients due to time spent on this one – OR – Outcome #2 – You fire your client. Yes. YOU are the one in control of your stress level and you are the one responsible for keeping it at a safe and tolerable level.
Do the right thing by everyone, always. Yourself included. To conclude, a little ditty: “You got to know when to hold ‘em, know when to fold ‘em, Know when to walk away, know when to run.” – Kenny Rogers
Hey you. Yes… You. You said you wanted to grow your business, right? Here’s the thing: You’re never going to do it hiding behind a computer. That’s right. I said it.
Our culture is on social media overload. One of the reasons I hear multiple people say they veer away from social sites is that we have lost the art of truly connecting with each other – and to an extent, these people are right. Social media is just one of many avenues to get and stay connected.
Networking in person is still a completely viable way to grow your contacts – and in turn your business. The difference now is that you use social sites to help you at your networking events. That’s right. I’m telling you to do some social stalking. *Disclaimer* – I’m not really telling you to stalk people.
But what you CAN do is join local meetups. On these sites, you can actually see who will be there. Decide on a handful of people you’d like to meet there by checking out what they do. Google their names to find out businesses they’re in – or even better sometimes – is who THEY know.
Information is gold and it’s now at your fingertips. Let your fingers do the walking, but get your body there in person. I promise that the extra effort will be worth it.